Following instructions from East Hampshire District Council and Coors earlier this year Wadham & Isherwood were commissioned to undertake market positioning and viability reports on the former Coors Brewery Alton town centre site.
Whilst there have been breweries in Alton since the late 18th Century, the present brewery site, which amounts to approximately 12 acres’ dates back to 1963 and since has had a succession of owners with Coors acquiring the site in 2002 with a name change in 2005 to Molson Coors.
Prior to the property being offered for sale on the open market based on its significance as a brownfield regeneration site in the centre of Alton a Development Brief was commissioned by East Hampshire District Council in conjunction with Molson Coors in order to, following consultation with residents and other stakeholders, provide potential purchasers with an indication as to the form and mix of development that was likely to be acceptable. In particular, the Brief is to provide a vision for the regeneration of the site, identifying the principles and guidelines which should inform the preparation of redevelopment proposals.
In order for the Development Brief to be finalised input was required from an established surveying firm who had experience of the local market and Wadham & Isherwood were delighted to be chosen as such a firm and provide the advice required.
The Reports, which were finalised over a period of time and following meetings and guidance from representatives of East Hampshire District Council, were undertaken by Peter Miller FRICS with assistance from other members of the firm.